Progress People is all about making a positive difference. The team is passionate about helping people and organisations realise their full potential through offering a wide range of specialist coaching and training services. Our primary role in partnering with our clients is to assist them in both their professional development and personal growth.
For the brand we wanted to design something that was progressive and bold, yet approachable. The hand idea is to show a helping hand, while the lines show different people (including the client) and aspects coming together to work together to form something beneficial. The angled and upward trend of the lines reinforces the concept of progress like a line on a graph.
With this strong brand and colourways we were able to create dynamic branding collateral to go with it and stay consistent (including the website).
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